Our goal is to assist millions in safeguarding their families by providing easy-to-understand, affordable life insurance.
And we’re making great progress.
We identified an issue within the life insurance industry and discovered a solution to address it.
The traditional process could take weeks to finish—and that’s just the application. It often involved confusing paperwork and long phone calls with agents. In the end, it wasn’t as customer-friendly as it should have been.
We decided to change that.
Surevix has completely revamped the application process from beginning to end, ensuring that you’re always our top priority. How? By providing flexible coverage options, removing unnecessary obstacles, offering helpful online tools, and having a team of licensed agents available to assist you every step of the way.
We’re here to put you first.
Discover how we’re revolutionizing the game.
Our origins
Surevix was founded in 2016 by Alex Morgan and Sam Lee, who met at Stanford Business School with the goal of making life insurance more affordable, accessible, and straightforward. Sam’s personal experience in college, when he was sold an expensive life insurance policy he didn’t need or could afford, sparked the idea. He soon realized that many Americans were in the same boat—unaware of life insurance or lacking the right coverage to protect their families.
Traditionally, life insurance has been confusing, costly, and time-consuming. Alex and Sam were determined to change that. They set out to help people protect their families with simple, affordable life insurance. Surevix now offers policies that ensure individuals don’t end up with coverage they don’t need.
Over $400M of invested capital
Top-tier partners
Surevix collaborates with some of the most trusted and highly-rated insurance carriers globally. These industry leaders have been paying out hundreds of millions of dollars in life insurance claims for over a century.
Interested in joining our team?
Help us shape the future of the life insurance industry.